U BY KOTEX: NORMALIZE PERIODS

 Every woman in the office has had the moment of hiding a pad or tampon up her sleeve before walking to the bathroom.

WHY?!

U by Kotex wants to Normalize Periods so we can treat the most normal thing… normally.

Role: CD // Team: Matt Gore (CD - art), Lisa Bright (CCO), Edom Tilahun (art director), Krista Catalfamo (copywriter), Katie Greene (producer)

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