I spent most of the Tr*mp years trying to ignore the mayhem in the White House. But for 6 months before Election Day, my friends and I obsessively chronicled the (very many) reasons to vote. This was a passion project on Instagram that started with zero followers and ended with hundreds of millions of impressions.

We had celebrities like Kendall Jenner, Zoë Kravitz, Hayley Bieber, and Jonathan Van Ness organically share our posts. And we beat CNN, MTV, Complex, and CBS for a People’s Choice Webby. 🏆

Role: Writer // Team: Raj Ramamurthy (art), Luna Hurtado (writer), Kevin Reilly (art)

password: votebecause